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Stefanie Marrone to Speak on Improving Your Online Presence to Grow Your Firm (and Your Brand) at the New York City Bar's 15th Annual Small Law Firm Practice Management Symposium

November 8, 2018

Stefanie Marrone, Tarter Krinsky & Drogin’s Director of Business Development and Marketing, will present a session on "Improving Your Online Presence to Grow Your Firm (and Your Brand)” at the New York City Bar’s 15th Annual Small Law Firm Practice Management Symposium on November 8.

Stefanie will explore how content marketing and social media marketing have made it easier (and more effective) than ever for firms of all sizes – especially small firms and solo practitioners  to gain a competitive edge in building relationships, which can lead to new business, new referrals and new connections. She will provide attendees with actionable tips, strategies and tactics on how to market themselves and their firms online without breaking the bank to have a real impact on enhancing their brands and business leads. Topics to be covered will include:

  • How to create a better LinkedIn profile than your peers and competitors
  • How to generate new business using content/social media
  • Best practices for creating and distributing compelling content to engage with various target audiences
  • The secrets to effectively repurposing content
  • How to use visuals and hashtags to your advantage
  • How to structure social media posts that will result in maximum engagement
  • How to utilize no cost/low cost tools
  • Secrets to using analytics to enhance content marketing efforts
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Marrone, Stefanie M. Director of Business Development and Marketing Director of Business Development and Marketing 212.216.8000 VCard

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